Saturday, January 31, 2009

MediaShift: Sarvay filling 'niche'

Well known Virginia bloggers John Sarvay (Buttermilk & Molasses) and Ben Tribbett (Not Larry Sabato) are cited as spearheading today's citizen journalism trend in "How Niche Bloggers Fill Gaps Left by Local Newspapers, Alt-Weeklies," at MediaShift.
"The director of community development called me and we had some good conversations and I became a pretty big fan of what they were trying to do," [Sarvay] said. "And I realized that they were urban planners, they weren't PR professionals. Their competency was running defense and building plans, it wasn't how to get people out to events."

So suddenly Sarvay found himself being read and even consulted by those who had the most power over the direction of downtown planning. During the peak of the process he was throwing up posts on the subject several times a day and his traffic reached an all-time high.
The article, penned by Simon Owens, can be read in it entirety by clicking here.


Anonymous said...

I don't get it. The niche is that of a PR consultant?

F.T. Rea said...

Anonymous, "niche" isn't the word I would have picked to characterize what he's doing, either. But I was glad to see Sarvay getting some recognition for his relentless community-oriented blogging.